#1 Publisher of Pharmaceutical Competition Articles Worldwide
Thought
Leadership
Bernard Associates has published more articles on pharmaceutical competition than any other firm in the world. Founder Stan Bernard, MD, MBA has authored over 80 articles, reports, and book chapters in leading industry publications over three decades.
#1
Publisher of pharmaceutical competition articles
80+
Articles, reports & book chapters published
11
National & international book awards won
Pharmaceutical Executive
“Competition” Column
Pharmaceutical Executive
Global Digest
“Competitive Advantage” Column
Pharma 2.0 Articles
Award-Winning Book
Brands Don't Win
How Transcenders Change the Game
The definitive book on how leading companies transcend brand competition and win markets in the Pharma 2.0 era. Winner of 11 national and international awards and an Amazon #1 Best Seller.
Drawing on four decades of consulting to 19 of the top 20 global pharmaceutical companies, Dr. Bernard reveals how the companies that win aren’t the ones with the best brand — they’re the ones who play a game only they can win.
Amazon #1 Best Seller
Best Business Book
Best Strategy Book
11 Total Awards
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The strategies in these publications are applied in practice through Bernard Associates engagements. Contact us to bring them to your organization.